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Amazon's after-hours surge tests the patience of AI skeptics

7/31/2026

A roughly 10% after-hours rally in Amazon shares, lifting the price to $258 and to their highest point since early June, followed CEO Andy Jassy's public defense of the company's AI investment program.

The move suggests investors, at least for one session, accepted his argument. The question is whether that acceptance survives the regular session.

What the market priced in A 10% single-session move on a stock of Amazon's size is not routine. The scale of the reaction points to how much skepticism had built up around the AI spending case before Jassy spoke.

Shares at $258 represent a recovery to levels not seen since early June, which frames the rally as restoration rather than breakout.

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