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Amazon Business at $60 billion: the B2B number AMZN has been underselling

7/23/2026

The case for reading Amazon (AMZN) as a serious business-to-business operator just got harder to set aside. Amazon Business has crossed $60 billion in annual sales, serving 11 million organizations.

That figure puts the unit in a category most enterprise platforms never reach, and it lands at a moment when the market still tends to price AMZN primarily on its consumer retail and cloud segments.

A number that moves the narrative Sixty billion in annual sales is a standalone business of consequence.

The 11 million organizations on the platform suggest breadth over concentration: procurement across companies of widely different sizes moving through Amazon's supply infrastructure rather than through traditional distributors or dedicated B2B channels.

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